Re: The new HeroQuest Core Rules are now available!

From: Jeff Richard <richaje_at_2NbN14wixhi977iz46XPMkjoVYnSDEpEtatB-DxNTJAWon_CJJAt_6bUSf-pwIfbOPtS>
Date: Wed, 01 Jul 2009 13:58:41 -0000

> I have two questions, though, mainly related to the business aspects of this worldwide launch.
>
> a) Why must we, poor EU citizens, pay much more than US residents to purchase the game? The book sells at the same figures in dollars and in euros, but one Euro is $1,40, not $1,00. I am a bit puzzled, although this is an academic question as I already have my copy :)

As a resident of the EU, I figure I ought to answer this one. Basically it comes down to the fact that our costs in Europe are also linked to a Euro=Dollar exchange rate. Currently that is not been the case in terms of international currency exchange (indeed it really hasn't for the last six or seven years), but everybody seems to price stuff as though it is true!

> b) Why isn't the book also on DriveThruRPG/RPGNow, like all the old Issaries/Moon Design products? I know perfectly that OneBookShelf takes a non-trivial share of the revenue, but they compensate this with exposure to potential customers who would never hear of HeroQuest of Glorantha in any other way. HeroQuest was top seller there a couple years ago, and being top seller again would grant a public exposure that no amount of word of mouth can provide.

We might put the book on DriveThruRPG at some point in the future, but for the moment we really want to try to drive as much traffic as possible through our website. Every penny we save on transactional costs is another penny available for the next book in the line!

Jeff